The student volunteers are getting help in the form of money. building materials. and technical advisers from a number of industrial firms that think its good business to fight poverty. Individual businesses can easily find ways to help on the poverty front. The Combined Insurance Company of America is underwriting the $25.000 first year cost of a pilot program to help the many migrants from the southern mountains adjust to urban life in Chicago. Some 25.000 mountain families have settled in uptown Chicago. ill suited to city life. many of them are engulfed in worse squalor than that which they sought to escape. The Chicago program. being carried by the Council of Southern Mountains. has a specially trained worker helping the displaced mountaineers find places to live. helping them get jobs and job training. and seeking to overcome employer prejudices and lack of understanding of the potential and capacity the "hill folk" have for adjusting to industrial employment. This pilot effort has attracted the attention of groups in other cities with large concentrations of migrants from the southern hills. The Travelers Aid Society in Cincinnati. Ohio. for example. is making plans to begin a similar program in that city.
Identified stereotypes
Generalization about "hill folk" and their potential for adjusting to industrial employment.